How to Say “Attention” in Thai

ความสนใจ
kwaam-sǒn-jai/kʰwaːm˧.son˩˩˦.t͡ɕaj˧/
The Thai word for attention is ความสนใจ (kwaam-sǒn-jai).
ความสนใจ refers to mental focus, interest or the level of attention a subject receives. You can use the phrase ดึงดูดความสนใจ to mean 'to attract attention' or 'to draw interest'.
Meaning: mental focus (noun)

What does it mean word for word?

The word is composed of the prefix ความ (kwaam), which turns verbs or adjectives into abstract nouns and สนใจ (sǒn-jai), meaning 'to be interested' or 'to pay attention'.

Which one should you use?

While ความสนใจ refers to the cognitive state of paying attention or having an interest, แถวตรง is the specific command used to tell soldiers to stand at attention.

Related words

How do you pronounce it?

The pronunciation is kwaam-sǒn-jai. It has 3 syllables.

Did you know?

  • If you are 'distracted', Thai uses the phrase เสียสมาธิ (sǐa-sa-maa-tí), where the root word สมาธิ (sa-maa-tí) is the same word used for 'meditation'.
  • Because สนใจ contains the word for 'heart' (jai), many Thai expressions of interest involve the heart, whereas English often uses the 'eyes' or 'mind'.
  • To 'pay attention' in a classroom setting, Thai speakers often use the verb ตั้งใจ (dtâng-jai), which means to 'set one's heart' on a task.

Examples in context

  • เราต้องดึงความสนใจของลูกค้ามาให้ได้.
    rao tong dueng khwam son jai khong luk-kha ma hai dai.
    We must capture the customers' attention.

Example conversation

Two colleagues are discussing a project at the office.

  1. ณิชา Nicha

    ธนกฤต ลองดูรายงานฉบับนี้หน่อยค่ะ
    Thanakrit long du rai-ngan chabab ni noi kha
    Thanakrit, please take a look at this report.
  2. ธนกฤต Thanakrit

    ขอโทษครับ ผมเสียความสนใจไปชั่วขณะ
    kho-thot krap phom sia khwam-son-chai pai chua-khana
    Sorry, I lost my attention for a moment.
  3. ณิชา Nicha

    ไม่เป็นไรค่ะ ลองตั้งใจดูอีกรอบนะคะ
    mai pen rai kha long tang-chai du ik rop na kha
    That's okay, please try to focus and look again.
  4. ธนกฤต Thanakrit

    ได้ครับ ผมจะให้ความสนใจเต็มที่เลย
    dai krap phom cha hai khwam-son-chai tem-thi loei
    Will do, I will give it my full attention.
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Layla Lula
Layla LulaHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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