Ways to say it
| German | IPA | Note |
|---|---|---|
| Kampagne | /kamˈpanjə/ | feminine |
| Einsatz | /ˈaɪ̯nzats/ | masculine |
| Feldzug | /ˈfɛl(t)ˌt͡suːk/ /-ˌt͡sʊx/ (Northern, also) |
masculine |
| Heereszug | masculine |
The term for campaign depends heavily on the context of the operations being undertaken. Kampagne is used for marketing, advertising or political campaigns, such as Eine Werbekampagne (an advertising campaign) or Kampagne zur Kundengewinnung (campaign for customer acquisition). For political contexts specifically, you may see the compound word Wahlkampagne, which combines Wahl (election) and Kampagne (campaign).
Which one should you use?
German uses different nouns depending on the nature of the campaign. Use Kampagne for marketing, advertising or political contexts. Use Feldzug specifically for military campaigns or historical military expeditions. Use Einsatz when referring to a specific operational deployment or a mission, such as a police or rescue operation. Heereszug is also a masculine noun for a campaign.
Related words
How does it change in a sentence?
Kampagne is a feminine noun, and its plural form is Kampagnen. Feldzug is a masculine noun, and its plural form is Feldzüge.
How do you pronounce it?
/kamˈpanjə/
Did you know?
- The word Einsatz is used for everything from a police raid to the act of putting a coin into a vending machine.
- In German, the word for a political campaign Wahlkampf contains the word Kampf, meaning 'fight' or 'struggle'.
- The word Kampagne comes from the French campagne, which originally referred to the open countryside or the field.
Examples in context
- Die Kampagne endete um Mitternacht.The campaign ends at midnight.This sentence shows a campaign ending at a specific time.Tatoeba #8314361 by GuidoW, translation #10524605 by sundown
- Die Kampagne hatte Erfolg und er gewann die Wahl.The campaign succeeded and he won the election.This sentence describes a successful campaign in an election.Tatoeba #1960842 by Tamy, translation #45657 by CK
- Meinst du, die Kampagne in Italien war erfolgreich?Do you think the campaign was successful in Italy?This sentence asks about the success of a campaign in a specific country.Tatoeba #1046958 by Sudajaengi, translation #928602 by shekitten
- Der Politiker führte eine intensive Wahlkampagne durch.The politician conducted an intense election campaign.
- 2 more sentences on Tatoeba
Example conversation
Sarah and Lukas are discussing work at a marketing agency.
- SarahLukas, wie findest du die neue Kampagne?Lukas, what do you think of the new campaign?
- LukasIch finde die Kampagne sehr kreativ.I find the campaign very creative.
- SarahGlaubst du, sie wird erfolgreich sein?Do you think it will be successful?
- LukasJa, sie wird sicher viele Kunden erreichen.Yes, it will certainly reach many customers.
Sources
- Wiktionary, “campaign” translations and entries Kampagne, Einsatz, Feldzug, CC BY-SA 4.0, dump of 2026-09-26.
- Word origins: Wiktionary entries Einsatz, Feldzug, Kampagne, CC BY-SA 4.0.
- Example sentences: Tatoeba CC BY 2.0 FR.
