How to Say “Ampersand” in Italian

e commerciale
/ˈe kom.merˈt͡ʃa.le/word by wordfeminine
The English word ampersand is translated into Italian as e commerciale. Wiktionary also lists ampersand.
Meaning: the symbol & (noun)

Ways to say it

“ampersand” in Italian
Italian IPA Note
e commerciale /ˈe kom.merˈt͡ʃa.le/ (word by word) feminine
ampersand

The term refers to the symbol &. In Italian, the phrase e commerciale is a common way to describe this character, especially in spoken language.

Which one should you use?

While e commerciale is the more common spoken term, you may also see the direct borrowing ampersand used to refer to the symbol.

How do you pronounce it?

The word has 4 syllables and the stress is on the 1st syllable.

Did you know?

  • While the English name 'ampersand' comes from a phrase for the letter 'and', the Italian term e commerciale describes the symbol by its role in business contexts.
  • Using the word ampersand in a casual Italian conversation is often perceived as using technical jargon from the world of graphic design.
  • The word commerciale shares a linguistic ancestor with the English word 'merchandise', both tracing back to the concept of trade.

Examples in context

  • Il marchio di abbigliamento Y&Z ha aperto un nuovo negozio a Milano.
    The clothing brand Y&Z has opened a new store in Milan.
  • Non riesco a scrivere la e commerciale.
    I can't write the ampersand.
  • Il logo usa una e commerciale.
    The logo uses an ampersand.

Example conversation

Giulia and Matteo are looking at a new logo design.

  1. Giulia

    Ti piace la e commerciale nel logo?
    Do you like the ampersand in the logo?
  2. Matteo

    Sì, è molto moderna, Giulia.
    Yes, it is very modern, Giulia.
  3. Giulia

    Volevo proprio una e commerciale stilizzata.
    I really wanted a stylized ampersand.
  4. Matteo

    Hai fatto un'ottima scelta.
    You made an excellent choice.

Sources

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Landon Jordan
Landon JordanHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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