turnover
masculine
The English phrase turnover can be translated into Italian as turnover or rotazione.
Meaning: rate of change or replacement (noun)
Ways to say it
| Italian | IPA | Note |
|---|---|---|
| turnover | masculine | |
| rotazione | /ro.tatˈt͡sjo.ne/ | feminine |
In Italian business jargon, the English loanword turnover is commonly used to refer specifically to sales volume or revenue. When you are referring to the total amount of money a company receives from sales (revenue), the term fatturato is typically used instead of turnover or rotazione.
Which one should you use?
While turnover is used in business contexts, rotazione is the standard Italian term for the rate of replacement or rotation, such as staff turnover or crop rotation. For the specific concept of revenue, Italians typically use fatturato rather than turnover or rotazione.
Did you know?
- While an American might use 'turnover' to discuss employees leaving a job, an Italian using the loanword turnover in a meeting will likely be talking about their total sales volume. This can create a complete reversal of meaning in international negotiations.
- If you are in a bakery and want to order a 'turnover' pastry, neither turnover nor rotazione will work. Using these words would lead a baker to think you are discussing business metrics or agricultural cycles rather than a sweet treat.
- In Italian politics, rotazione is used to describe a system where coalition leaders take turns in the presidency to keep power balanced.
Examples in context
- L'azienda ha registrato un fatturato di 5 milioni di euro l'anno scorso.The company had a turnover of 5 million euros last year.
- Il giro d'affari della nostra filiale italiana è in costante crescita.The turnover of our Italian branch is constantly growing.
- I ricavi del terzo trimestre sono aumentati del 10% rispetto all'anno precedente.The third-quarter turnover increased by 10% compared to the previous year.
- Le entrate del mio negozio sono molto buone quest'anno.The turnover of my shop is very good this year.
- Il turnover del personale è troppo alto.The staff turnover is too high.
- Dobbiamo ridurre il turnover di questo settore.We need to reduce the turnover in this sector.
- Un alto turnover può danneggiare l'azienda.A high turnover can damage the company.
Example conversation
Lorenzo and Sofia are discussing business challenges at a cafe.
- SofiaLorenzo, come va in ufficio?Lorenzo, how is it going in the office?
- LorenzoNon molto bene, il turnover è altissimo.Not very well, the turnover is very high.
- SofiaÈ un problema difficile da gestire.It is a difficult problem to manage.
- LorenzoSì, mi preoccupa molto.Yes, it worries me a lot.
Sources
- Wiktionary, “turnover” translations and entries rotazione, CC BY-SA 4.0, dump of 2026-09-26.