clientes potenciales
/kljentes potenθjales/from spelling rules
The English phrase "leads" is translated into Spanish as clientes potenciales.
In a business context, "leads" refers to people or companies who may be interested in buying a product or service.
What does it mean word for word?
The phrase clientes potenciales literally translates to "potential clients".
Is it said differently in some regions?
In Mexico, the word contactos is commonly used to refer to "leads" in both formal and informal contexts.
How does it change in a sentence?
While the plural form is clientes potenciales, the singular form is cliente potencial.
Did you know?
- In high-pressure sales environments in Spain, a cliente potencial might be jokingly called a pez gordo if they are a high-value lead.
- The word cliente comes from the Latin cliens, which originally referred to a person protected by a Roman patron, rather than someone buying a product.
- In Spanish business culture, the transition from cliente potencial to cliente often relies on confianza, a deep sense of personal trust that goes beyond a professional contract.
Examples in context
- Tenemos varios clientes potenciales interesados en nuestros productos.We have several leads interested in our products.
- Necesitamos nuevos clientes potenciales para este mes.We need new leads for this month.
- Nuestra lista de clientes potenciales es muy larga.Our list of potential leads is very long.
Example conversation
Lucía and Javier are discussing their sales strategy in the office.
- LucíaJavier, ¿cuántos clientes potenciales tenemos hoy?Javier, how many leads do we have today?
- JavierTengo diez nuevos en mi base de datos.I have ten new ones in my database.
- LucíaPerfecto, llama a esos clientes potenciales ahora mismo.Perfect, call those leads right now.
- JavierLo haré inmediatamente, Lucía.I will do it immediately, Lucía.
Sources
- IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
