How to Say Kitsch in English

Kitsch is a term that originates from the German language, and it refers to art, objects, or design that are considered to be in poor taste, overly sentimental, or excessively ornamental. It is often associated with cheap replicas, gaudy decorations, and excessive decor. In English, there are several ways to express the idea of kitsch, both formally and informally. In this guide, we will explore various ways to communicate this concept in English, providing tips, examples, and even regional variations.

Formal Ways to Say Kitsch

When expressing the notion of kitsch formally, you might come across a few different terms or phrases. These options can be used in professional or academic contexts. Let’s explore some of them:

1. Tacky

The term “tacky” is commonly used to describe something that is considered vulgar, tasteless, or showy, often due to its excessive ornamentation or lack of refinement. It is a more polite way of referring to something that could be characterized as kitsch. For example:

The living room was filled with tacky decorations, from the oversized plastic flowers to the shiny golden statues.

2. Ostentatious

Another option is to use the word “ostentatious.” This term specifically emphasizes the display of wealth or success in a way that appears exaggerated or flashy. It can also carry connotations of poor taste. For instance:

The mansion’s interior was filled with ostentatious furnishings, including lavish chandeliers and gold-plated furniture.

3. Overwrought

The adjective “overwrought” refers to something that is excessively decorated, exaggerated, or convoluted in its design, often lacking in subtlety or elegance. It can be used to describe objects or works of art that are considered kitsch. Consider the following example:

The overwrought painting featured an abundance of bright colors, glitter, and wild brushstrokes, making it prime example of kitsch.

Informal Ways to Say Kitsch

In informal situations or everyday conversations, you may opt for more colloquial language to describe kitsch. Here are a few commonly used phrases:

1. Cheesy

“Cheesy” is a popular term used in casual conversations to describe something that is excessively sentimental, tasteless, or cliché. It can be used to refer to both objects and artistic endeavors. Here’s an example:

The romantic comedy was filled with cheesy dialogue, predictable plot twists, and over-the-top declarations of love.

2. Naff

In British English, you might hear the word “naff” to describe something that is considered tacky or unfashionable. It is often used to describe objects or styles that are outdated or lacking in style. Take a look at the following instance of its usage:

Tony’s new shirt was a bit naff, with its loud patterns and garish colors.

3. Schlock

“Schlock” is a term that originated in Yiddish, but is now widely used in English to describe something of low quality, tasteless, or overly sentimental. It can be used to depict kitsch objects or mass-produced artworks. Consider the following example:

The tourist shops were filled with schlock, selling the same cliché souvenirs to every visitor.

Regional Variations

While the above terms are generally understood and used in English-speaking regions worldwide, it is worth noting that some regional variations exist. These variations may not be necessary for everyday conversations, but they can offer interesting insights into the cultural differences of expressing kitsch. Here are a couple of examples:

1. Campy (North America)

In North America, the term “campy” is often employed to describe something that is intentionally exaggerated, theatrical, or comically excessive. It is frequently associated with low-budget movies, exaggerated fashion, or performances. While “campy” can overlap with kitsch, it can also have a more positive or self-aware connotation. Here’s an example:

The drag queen’s campy fashion sense included flamboyant outfits with feathers, sequins, and bold colors.

2. Kitchy (Australia)

In Australian English, you may come across the spelling “kitchy” instead of “kitsch.” This variation is a phonetic representation of the pronunciation commonly used in Australia. While it doesn’t necessarily have distinct connotations, it represents a regional preference in the way the word is pronounced and spelled. For instance:

The vintage store was filled with kitchy decorations from the 70s and 80s, giving it a nostalgic charm.

Summing Up

In conclusion, when it comes to expressing the concept of kitsch in English, there are various options available, both in a formal and informal setting. Formal terms like “tacky,” “ostentatious,” and “overwrought” can be useful in professional or academic contexts, while more informal phrases such as “cheesy,” “naff,” and “schlock” are commonly used in everyday conversations. Additionally, regional variations like “campy” and “kitchy” further enrich the diverse ways English speakers conceptualize and discuss kitsch. Remember to adapt your language choice depending on the situation and the level of formality required.

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