How to Say “Thank You for Your Continued Business” in Spanish

gracias por su preferencia
/ɡɾaθjas poɾ su pɾefeɾenθja/from spelling rules
In Spanish, "thank you for your continued business" is expressed as gracias por su preferencia.
This phrase is a formal expression used by a company to thank a customer for choosing their services or products over time. In Spanish, instead of saying "continued business," the phrase uses the concept of a "preference" to imply the customer's ongoing choice of the company.

What does it mean word for word?

The phrase literally translates to "thanks for your preference".

How does it change in a sentence?

The word su is the formal possessive adjective used to maintain a professional distance with the client. If you are addressing a single customer in an informal or familiar way, you change the possessive adjective from su to tu, resulting in gracias por tu preferencia.

How do you pronounce it?

/ɡɾaθjas poɾ su pɾefeɾenθja/

Did you know?

  • In some Latin American countries, this phrase is so standard that it often appears as a pre-printed stamp or a footer on official invoices and receipts.
  • The word gracias shares a common ancestor with the English word 'grace', both stemming from the Latin 'gratia' which implies charm or favor.
  • Using tu preferencia instead of su preferencia can be risky in business, as it may be perceived as an overly aggressive attempt at friendliness rather than a warm gesture.

Examples in context

  • Juan, gracias por tu preferencia constante
    Juan, thank you for your constant preference
  • ¡Hola Laura! Gracias por seguir confiando en nosotros. Tu apoyo constante nos llena de alegría y nos impulsa a mejorar cada día. Queremos que sepas que valoramos tu negocio y siempre estaremos aquí para atenderte. ¡Mil gracias por ser parte de nuestra familia!
    Hi Laura! Thank you for continuing to trust us. Your constant support fills us with joy and drives us to improve every day. We want you to know that we value your business, and we will always be here to serve you. Thank you a thousand times for being part of our family!
  • Queremos decirle: gracias por su preferencia.
    We want to tell you: thank you for your continued business.
  • En nombre de la empresa, gracias por su preferencia.
    On behalf of the company, thank you for your continued business.

Example conversation

Elena is closing a business transaction with Javier over the phone.

  1. Elena

    Ya hemos procesado su pedido, señor Javier.
    We have already processed your order, Mr. Javier.
  2. Javier

    Muchas gracias, Elena. Quedo atento al envío.
    Thank you very much, Elena. I will wait for the shipment.
  3. Elena

    Perfecto. Gracias por su preferencia.
    Perfect. Thank you for your continued business.
  4. Javier

    Igualmente, hasta la próxima.
    Likewise, until next time.

Sources

  • IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
  • Word origins: Wiktionary entries gracias, por, preferencia, su, CC BY-SA 4.0.
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Chase Marc
Chase MarcHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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