How to Say “Sponsored” in Spanish

patrocinado
/patɾoθinado/from spelling rules
In Spanish, sponsored is patrocinado.
Used to describe something that is paid for or supported by a person or organization in exchange for advertising.

Which one should you use?

patrocinado is a formal translation of sponsored. auspiciado is a formal translation of sponsored used in Latin America. financiado can be used to convey the idea of being sponsored or funded. In some Latin American countries, you may hear the colloquial variation patrocinao.

Is it said differently in some regions?

In Argentina, auspiciado is the commonly used term for sponsored.

How does it change in a sentence?

The adjective must agree in gender and number with the noun it modifies. Use patrocinada for feminine nouns, patrocinados for masculine plural nouns and patrocinadas for feminine plural nouns.

How do you pronounce it?

/patɾoθinado/

Did you know?

  • In Spanish, a 'sponsored' event is often called auspiciado in the Americas because the word comes from the Latin 'auspicium', which referred to the ancient practice of watching birds to predict the future.
  • Spanish speakers use the word mecenazgo for a type of sponsorship that is purely artistic or intellectual, referring to the historical role of the 'Maecenas' who funded poets and artists.
  • While patrocinado is standard, the word patrocinio also describes the specialized legal right of a lawyer to represent a client in court.

Examples in context

  • Este evento está patrocinado por nuestra empresa
    This event is sponsored by our company
  • Esta actividad está auspiciada por una organización benéfica
    This activity is sponsored by a charitable organization
  • El proyecto está financiado por una subvención del gobierno
    The project is sponsored by a government grant
  • El programa de radio está apoyado por varias empresas locales
    The radio program is sponsored by several local businesses
  • un evento patrocinado
    A sponsored event
  • contenido patrocinado
    Sponsored content
  • El evento fue patrocinado por un banco local.
    The event was sponsored by a local bank.
  • Vemos un contenido patrocinado en este video.
    We see sponsored content in this video.

Example conversation

Daniel and María are looking at a social media feed.

  1. María

    ¿Viste este video de viajes?
    Did you see this travel video?
  2. Daniel

    Sí, pero es un contenido patrocinado.
    Yes, but it is sponsored content.
  3. María

    Es verdad, Daniel, sale el logo de la empresa.
    It's true, Daniel, the company's logo appears.
  4. Daniel

    Por eso no me fío tanto de la información.
    That's why I don't trust the information so much.

Sources

  • IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
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Travis Walter
Travis WalterHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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