How to Say “Sink or Swim” in Japanese

のるかそるか
noru ka soru ka
The Japanese phrase for "sink or swim" is のるかそるか (noru ka soru ka).
This phrase is used to describe a situation where one must either succeed or fail completely in an attempted project or endeavor.
Meaning: to fail or succeed, on a project attempted (verb)

How do you pronounce it?

noru ka soru ka

Did you know?

  • The word そる in this phrase originally referred to a piece of wood slipping or sliding away from a tool, rather than the concept of failing.
  • While English uses the water metaphor of 'sink or swim', the Japanese phrase のるかそるか is rooted in the imagery of whether one 'rides' a wave or 'slips' off it.
  • While the phrase describes a critical turning point, のる literally means to 'ride'. This suggests that success is not just about effort but about successfully catching a 'wave' of opportunity.

Examples in context

  • 今回のプロジェクトは、のるかそるかの勝負だ。
    Konkai no purojekuto wa, noruka soruka no shoubu da.
    This project is a sink or swim situation.
  • のるかそるかの思いで、新しい事業を始めた。
    Noruka soruka no omoi de, atarashii jigyou o hajimeta.
    I started a new business with a sink or swim mentality.
  • のるかそるかの展開になるかもしれない。
    Noruka soruka no tenkai ni naru kamoshirenai.
    It might turn into a sink or swim situation.

Example conversation

Two colleagues are discussing a high-stakes presentation at work.

  1. 陽葵 Himari

    明日のプレゼンは、のるかそるかの大事な局面だね。
    Ashita no purezen wa, noruka soruka no daiji na kyokumen da ne.
    Tomorrow's presentation is a critical sink or swim moment, isn't it?
  2. 大翔 Hiroto

    そうだね。失敗したら厳しい状況になる。
    Sou da ne. Shippai shitara kibishii joukyou ni naru.
    That's true. If we fail, things will get tough.
  3. 陽葵 Himari

    大翔君なら、きっと成功させられるよ。
    Hiroto-kun nara, kitto seikou saserareru yo.
    I'm sure you can make it a success, Hiroto.
  4. 大翔 Hiroto

    ありがとう。全力でやってみるよ。
    Arigatou. Zenryoku de yatte miru yo.
    Thanks. I'll give it my all.
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Mildred Dorothy
Mildred DorothyHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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