igualación de precios
/iɡwalaθjon de pɾeθjos/from spelling rules
Price matching in Spanish is igualación de precios.
igualación de precios is used in retail and commercial contexts to describe a competitive pricing policy where a store sells a product at the same lower price offered by a competitor.
What does it mean word for word?
The phrase is composed of igualación (matching/equalization) and de precios (of prices).
Which one should you use?
igualación de precios is the noun used to name the policy itself. If you want to describe the actual action of matching a price, use the verb phrase igualar el precio.
How do you pronounce it?
/iɡwalaθjon de pɾeθjos/
Did you know?
- In casual settings, Spanish speakers often ask ¿Me pueden mejorar el precio?, which literally means 'Can you improve the price for me?'
- The word igualar used in igualar el precio is also used in Spanish to describe the act of drawing a tie in a sporting event or a game.
- The word igualación shares the same root as the English word 'equal', meaning both languages trace the concept of 'evenness' back to the same ancient origins.
Examples in context
- Ofrecemos una política de igualación de precios en nuestra tienda.We offer a price matching policy in our store.
- Nuestra empresa se enfoca en la equiparación de precios para ofrecer la mejor oferta.Our company focuses on price matching to offer the best deal.
- Si encuentras un lugar más barato, te pongo el mismo precio.If you find a cheaper place, I'll give you the same price.
- La igualación de precios es una política muy popular.Price matching is a very popular policy.
- No aceptamos la igualación de precios en productos de liquidación.We do not accept price matching on clearance products.
Example conversation
Elena is asking a store employee about a cheaper product found online.
- ElenaHola, Alejandro. ¿Hacen igualación de precios aquí?Hello, Alejandro. Do you do price matching here?
- AlejandroSí, Elena. Solo enséñame el anuncio del competidor.Yes, Elena. Just show me the competitor's ad.
- ElenaAquí está el enlace con el precio más bajo.Here is the link with the lower price.
- AlejandroEstá bien, podemos aplicar el descuento ahora.Alright, we can apply the discount now.
Sources
- IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
- Word origins: Wiktionary entries de, igualación, CC BY-SA 4.0.