定位
The English phrase 'positioning' is translated into Chinese as 定位.
The term 定位 is used for both physical location, such as GPS positioning and for strategic marketing positioning.
What does it mean word for word?
The word is composed of 定 (dì), meaning 'to fix' or 'to settle' and 位 (wèi), meaning 'position' or 'place'.
Is it said differently in some regions?
定位 is commonly used in Mandarin Chinese.
Did you know?
- The character 位 is used as a polite classifier for people, such as in 一位老师 (one teacher), which links the concept of 'position' directly to human respect.
- In the gaming community, 定位 refers to a character's specific role or class within a team, such as a 'tank' or 'healer'.
- The 'fix' component, 定, is the same character used in the word for 'appointment' or 'to settle a date', implying that positioning is an act of making something permanent.
Examples in context
- 我们公司在国际市场上的 定位 是高端的服装品牌。Our company's positioning in the international market is a high-end clothing brand.
- 这个品牌一直以来都有个性鲜明的 态度 和 定位 。This brand has always had a distinctive attitude and positioning.
- 这家咖啡店的 档次 很高，主要 定位 在年轻专业人士。This coffee shop has a high level and is mainly positioned towards young professionals.
- GPS 定位GPS positioning
- 品牌定位Brand positioning
- 这个手机的定位功能坏了。Zhège shǒujī de dìngwèi gōngnéng huài le.The positioning function of this phone is broken.
- 我们正在检查GPS定位系统。Wǒmen zhèngzài jiǎnchá GPS dìngwèi xìtǒng.We are checking the GPS positioning system.
Example conversation
Yuting and Haoran are trying to find a restaurant using a map app.
- 浩然 Haoran雨婷，你发给我你的定位吗？Yǔtíng, nǐ fā gěi wǒ nǐ de dìngwèi ma?Yuting, can you send me your positioning?
- 雨婷 Yuting好的，我马上发给你。Hǎo de, wǒ mǎshàng fā gěi nǐ.Okay, I will send it to you right away.
- 浩然 Haoran奇怪，我的地图定位不准。Qíguài, wǒ de dìtú dìngwèi bù zhǔ.Strange, my map positioning is inaccurate.
- 雨婷 Yuting也许是你没开网络。Yěxǔ shì nǐ méi kāi wǎngluò.Maybe you didn't turn on your data.
