How to Say “Niche” in French

niche
/niʃ/
The French adjective niche means pertaining to a market niche.
The word niche is used to describe something that pertains to a specific market niche.
Meaning: pertaining to a market niche (adj)

How do you pronounce it?

/niʃ/

Did you know?

  • In some contexts, the word can evoke the idea of a 'dog kennel', as niche is the standard French word for a pet's house.
  • The word niche originally stems from a verb meaning 'to make a nest'.
  • In a non-commercial sense, a niche in French architecture refers to a decorative recess in a wall, often used to hold a statue.

Examples in context

  • C'est un marché de niche.
    It's a niche market.
    This sentence shows how to describe a niche market using niche.
    Tatoeba #12425616 by lbdx, translation #2335012 by Hybrid
  • C'est un produit de niche.
    It's a niche product.
    This sentence shows how to describe a niche product using niche.
    Tatoeba #10779674 by lbdx, translation #2335010 by Hybrid
  • Je me suis souvent demandé pourquoi l'hindouisme ne s'était pas répandu en Asie de l'Est, comme a fait le bouddhisme. J'avais tendance à penser que l'animisme en Extrême-Orient remplissait la niche de ce qui serait l'hindouisme.
    I often wondered why Hinduism did not spread far and wide in East Asia, as did Buddhism. I tended to think that Animism in the Far East filled the niche of what would be Hinduism.
    This sentence illustrates the concept of filling a niche using niche.
    Tatoeba #10614252 by nonong, translation #10614251 by nonong
  • Notre entreprise se concentre sur le créneau des produits bio.
    Our company focuses on the organic products niche.
  • Dans le microcosme du cinéma d'art, elle est une actrice très appréciée.
    In the art cinema niche, she is a highly regarded actress.

Example conversation

Gabriel and Chloé are discussing a new business idea.

  1. Gabriel

    C'est un service très niche, non ?
    It's a very niche service, isn't it?
  2. Chloé

    Oui, mais la clientèle est fidèle.
    Yes, but the clientele is loyal.
  3. Gabriel

    Le marketing niche fonctionne souvent mieux.
    Niche marketing often works better.
  4. Chloé

    Je suis d'accord avec toi, Gabriel.
    I agree with you, Gabriel.

Sources

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Sophie Eliza
Sophie ElizaHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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