网红
wǎnghóng
The English word 'influencer' is translated into Chinese as 网红 (wǎnghóng).
网红 is the standard term used to describe social media influencers in China. While it literally means 'internet celebrity', it serves as the primary way to refer to people with a following on digital platforms.
Meaning: influential person on social media (noun)
What does it mean word for word?
网红 is a contraction of the words 网 (wǎng, internet) and 红 (hóng, red/popular/famous).
Which one should you use?
网红 is the general term for an influencer. You may also encounter the slang term 大V to refer to an influencer.
How do you pronounce it?
wǎnghóng
Did you know?
- If an influencer has a very large and prestigious following, they might be called a 顶流 (dǐngliú). This literally translates to 'top stream', referring to the massive flow of traffic or data they command.
- While 网红 describes the person, the term 网红店 refers to 'internet-famous shops' that people visit specifically to take photos for social media.
- The term 大V (dà V) is a visual metaphor. The 'V' comes from the 'verified' blue checkmark icon found on many social media platforms, which signifies an official or high-status account.
Examples in context
- 这位网红在社交媒体上拥有百万粉丝。This influencer has millions of fans on social media.
- 他是一位在美妆界非常有影响力的大V。He is a highly influential beauty influencer.
- 她是一个很有名的网红。Tā shì yígè hěn yǒumíng de wǎnghóng.She is a very famous influencer.
- 那个网红正在直播。Nàge wǎnghóng zhèngzài zhíbō.That influencer is livestreaming right now.
- 很多网红喜欢去这家餐厅。Hěnduō wǎnghóng xǐhuān qù zhè jiā cāntīng.Many influencers like to go to this restaurant.
Example conversation
Two friends are talking about a video they saw online.
- 志强 Zhiqiang你看到那个网红了吗？Nǐ kàndào nàge wǎnghóng le ma?Did you see that influencer?
- 梓涵 Zihan看到了，她的穿搭很漂亮。Kàndào le, tā de chuāndā hěn piàoliang.I saw her, her outfits are very beautiful.
- 志强 Zhiqiang我也觉得她的风格很有趣。Wǒ yě juéde tā de fēnggé hěn yǒuqù.I also think her style is very interesting.
- 梓涵 Zihan她是很有才华的网红。Tā shì hěn yǒu cáihuá de wǎnghóng.She is a very talented influencer.
