How to Say “General Manager” in Spanish

director general
/diɾeɡtoɾ xeneɾal/from spelling rules
The English phrase 'general manager' is translated into Spanish as director general.
The term refers to a manager who holds overall responsibility for an organization.
Meaning: manager with overall responsibility for an organisation (noun)

What does it mean word for word?

The phrase director general literally translates to 'general director' in English.

Which one should you use?

While director general is a standard term, gerente general is a common alternative that is often used in smaller or more commercial business contexts.

Is it said differently in some regions?

In Mexico, the variation Administrador General is used to mean general manager.

How does it change in a sentence?

To refer to a male general manager, use the masculine article el director general. You can make the phrase feminine by changing the noun to the feminine form directora general. To make the phrase plural, both the noun and the adjective must take the plural ending 's', resulting in directores generales.

How do you pronounce it?

/diɾeɡtoɾ xeneɾal/

Did you know?

  • In some Spanish-speaking countries, the word director can refer to a school principal, meaning a director general in an educational context would be a superintendent.
  • In many Spanish-speaking corporate cultures, the director general is often addressed as señor director or señora directora as a mark of respect, omitting the word 'general' entirely.
  • The word director shares its roots with the English word 'direct', as both come from the Latin word for 'straight' or 'rightly guided'.

Examples in context

  • El Gerente General de la empresa es responsable de la toma de decisiones estratégicas.
    The General Manager of the company is responsible for making strategic decisions.
  • Me gustaría programar una reunión con el Director General para discutir los próximos proyectos.
    I would like to schedule a meeting with the General Manager to discuss the upcoming projects.
  • El Administrador General de la sucursal es el encargado de supervisar todas las operaciones diarias.
    The General Manager of the branch is responsible for overseeing all daily operations.
  • Él es el director general de la empresa.
    He is the general manager of the company.
  • Necesitamos hablar con el director general hoy.
    We need to speak with the general manager today.
  • El nuevo director general es muy eficiente.
    The new general manager is very efficient.

Example conversation

Alejandro and Sofía are discussing a new project at the office.

  1. Alejandro

    ¿Ya aprobó el proyecto el director general?
    Did the general manager approve the project yet?
  2. Sofía

    Todavía no ha leído el informe, Alejandro.
    He hasn't read the report yet, Alejandro.
  3. Alejandro

    Entonces debemos enviárselo ahora mismo.
    Then we must send it to him right now.
  4. Sofía

    De acuerdo, Sofía lo enviará ahora.
    Agreed, Sofía will send it now.

Sources

  • IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
  • Word origins: Wiktionary entries director, general, CC BY-SA 4.0.
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Jaxon Steve
Jaxon SteveHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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