How to Say “Mojo” in Spanish

mojo
/moxo/from spelling rules
mojo is the Spanish word for personal magnetism or charm.
The term refers to an individual's personal magnetism or inherent charm.
Meaning: personal magnetism, charm (noun)

Is it said differently in some regions?

In Spain, the word duende is used to convey the essence of mojo and refers to a magical feeling or aura often associated with art and flamenco. In Spain, salero is an informal term originating from Andalusia that conveys the essence of mojo by emphasizing charm, wit and grace.

How do you pronounce it?

/moxo/

Did you know?

  • In the Canary Islands, you will find mojo on almost every menu, but it refers to a delicious garlic or pepper sauce rather than a person's charisma.
  • The word mojo is actually derived from the verb mojar, which means 'to wet' or 'to moisten'.
  • The English use of 'mojo' to mean a magic spell or luck is an Americanism that differs from the original Spanish usage of mojo as a sauce.

Example conversation

Lucía and Mateo are talking about a coworker's confidence.

  1. Lucía

    Mira a Juan, tiene un mojo increíble hoy.
    Look at Juan, he has incredible magnetism today.
  2. Mateo

    Es verdad, todos lo escuchan.
    It's true, everyone is listening to him.
  3. Lucía

    Me pregunto de dónde saca tanto mojo.
    I wonder where he gets so much charm from.
  4. Mateo

    Creo que es su nueva actitud.
    I think it's his new attitude.

Sources

  • IPA marked “from spelling rules” is derived from standard Spanish spelling, where Wiktionary gives none.
  • Word origins: Wiktionary entries mojo, CC BY-SA 4.0.
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Natalie Ella
Natalie EllaHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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