How to Say “Broadcast” in Mandarin

广播
guāngbō
The English word broadcast is translated into Mandarin as 广播 (guāngbō).
广播 refers to the transmission of a radio or television programme. For example, you can use the term 广播电台 (guāngbò diàntái) to refer to a radio station.
Meaning: transmission of a radio or television programme (noun)

What does it mean word for word?

The word 广播 (guāngbō) is composed of the characters 广 (guāng), meaning wide or extensive and 播 (bō), meaning to sow or spread.

Which one should you use?

While 广播 refers to the general medium or the act of broadcasting, 播报 (bōbào) is used specifically to refer to the act of announcing or reporting news and information on the air.

Related words

How do you pronounce it?

guāngbō

Did you know?

  • The character 播 in 广播 originally meant to scatter seeds or sow grain in a field. This creates a poetic connection between spreading information through the air and a farmer spreading seeds across the land.
  • In many Chinese villages, the term 广播 refers to the community loudspeaker systems used for government announcements. This differs from the English 'broadcast', which usually implies a professional media production.
  • The modern word for 'podcast', 播客 (bōkè), is a hybrid word. It combines the 播 from 广播 to keep the meaning of 'spreading' with a phonetic approximation of the English word 'cast'.

Examples in context

  • CCTV广播了一条重要消息。
    CCTV broadcasted an important message.
  • 这个电台每天晚上播送新闻。
    This radio station broadcasts news every night.
  • 这个节目将在晚上七点播出。
    This program will be broadcasted at 7 PM.
  • 电视台正在广播天气预报。
    The TV station is broadcasting the weather forecast.
  • 我喜欢听广播节目。
    I enjoy listening to radio programs.
  • 他们将会播送一场重要演讲。
    They will broadcast an important speech.
  • 明天的比赛会在电视上播出。
    Tomorrow's game will be broadcasted on TV.
  • 他在广播电台工作。
    Tā zài guāngbò diàntái gōngzuò.
  • 这个广播的内容很精彩。
    Zhège guǎngbò de nèiróng hěn jīngcǎi.
    The content of this broadcast is wonderful.
  • 那个广播的声音太小了。
    Nàge guǎngbò de shēngyīn tài xiǎo le.
    The volume of that broadcast is too low.

Example conversation

Xiaowen and Junjie are talking in the office hallway.

  1. 晓雯 Xiaowen

    俊杰,你听到刚才的广播了吗?
    Jùnjié, nǐ tīngdào gāngcái de guǎngbō le ma?
    Junjie, did you hear the broadcast just now?
  2. 俊杰 Junjie

    没听到,说了什么?
    Méi tīngdào, shuōle shénme?
    I didn't hear it, what did it say?
  3. 晓雯 Xiaowen

    广播说会议推迟了。
    Guǎngbō shuō huìyì tuīchí le.
    The broadcast said the meeting has been postponed.
  4. 俊杰 Junjie

    太好了,我还没准备好。
    Tài hǎo le, wǒ hái méi zhǔnbèi hǎo.
    That's great, I wasn't ready yet.
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Lindsey Blanche
Lindsey BlancheHelp make this guide better. Spot a mistake, know another way to say it, or have an example from real life? Share it below.
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